(The SuedeSoul Girl, illustrations based on Alexandria’s photos, had-drawn by my extremely talented illustrator freind Yun Shi)
What’s a better place to look for your first job out of college other than Craigslist? That’s how I met Alexandria Melnik, founder of the handmade shoe brand SuedeSoul. That summer I helped Alexandria with the branding of SuedeSoul, in return, she taught me how to make shoes by letting me make a pair of my own. More like a skill exchange project than a job. Could be my very ideal way of living if money were not in the picture.
SuedeSoul’s brand story is quite simple and down to earth. Alexandria was injured in an accident and later found it impossible to rock her favorite high-heeled shoes like she used to. So she searched and searched for a pair of comfortable good-looking heels and was extremely disappointed by the results. However, this Russian fashion…
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